Duplical brand kit
A calm productivity brand built around clear boundaries, accurate synchronization, and restrained use of color.
Wordmark and mark
Palette
Cobalt blue
#3367D6
#3367D6
Calendar ink
#172033
#172033
Cool canvas
#F8FAFC
#F8FAFC
Boundary blue
#E8F0FE
#E8F0FE
Typography and voice
Geist carries the interface and marketing voice. Copy should be direct, calm, and specific. Describe the calendar action and its consequence without calling it magic or claiming invisible automation.
Usage
Keep one cobalt accent, cool neutral surfaces, rounded application geometry, and generous focus states. Do not imply endorsement by Google or combine the Duplical mark with Google product marks.